(Troy, Michigan). With the increasingly competitive education sector, identifying the unique benefits and successes of current students and alumni is essential. Douglas Marketing Group (DMG), a full-service advertising agency, was recently recognized by the Educational Advertising Awards (EduADAWARDS), with five awards for Best Education Marketing.
Cited as one of the largest educational advertising awards competitions in the country, the EduADAWARDS consists of a national panel of industry specialists who review every submission and judge based on creativity, messaging impact, and marketing execution.
Together with their clients, the DMG team was recognized with one gold and one silver for St. Clair College’s Admissions Handbook and for an integrated marketing campaign for the 2024 recruitment season. In addition, DMG took home two golds for De La Salle Collegiate’s viewbook and a full digital marketing program including: Open House, Pilot for a Day, Transfer Students, and Appreciation Nights. The De La Salle Acceptance Package received a Merit award as well.
“We are honored to receive these awards and proud to be recognized for our online, digital, and creative, as well as for our contributions to education in both secondary and postsecondary institutions,” said DMG President, Kay Douglas.
Click HERE to view our award-winning education creative.
About EduADAWARDS
This year, over 2,000 entries were received from over 1,000 colleges, universities, and secondary schools from all fifty states and numerous foreign countries.
The judges recognized seventeen institutions as a “Best of Show” winner. Gold awards were granted to 480 institutions, silver awards were awarded to 278 institutions, and bronze awards were awarded to 179 institutions.
Judges for these awards consisted of a national panel of higher education marketers, advertising creative directors, marketing, and advertising professionals.
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About Douglas Marketing Group (DMG)
Douglas Marketing Group is a full-service advertising agency that serves Canada, the U.S., and the international marketplace. With offices in Windsor, Ontario, Troy and Detroit, Michigan, and affiliate Rinaldi in Montreal, the firm has the talent and expertise to ensure exceptional results-driven performance with a client-centered focus. Douglas Marketing Group has been a community partner in both Southwestern Ontario and Southeast Michigan for 30 years. A regional model with global outreach, the company has grown a technology-driven model that is relationship-based and is the visionary behind the marketing brand management software and visual roadmap, the DMG Big Picture Landscape® www.experiencedmg.com.